Online course
Online Course in Branding, Content and Marketing in Experiential Tourism
Learn with Jorge Bonilla | Destinations, branding and storytelling
- 100% online
- Self-paced
- Lifetime access
- STJ certificate
Enrollment open
€500
- Format: Self-paced
- Career support: STJ job board
- Lifetime access: Yes
- Certificate: STJ
- 15-day guarantee: No-questions-asked refund
What you will learn
In this course
you will…
Understand how the tourism system works
Use planning and management tools for destinations
Apply marketing and positioning to tourist destinations
Design storytelling, branding and experiences
Work as a freelancer with destinations and brands
Curriculum
Everything
you will cover
Recorded classes, hands-on workshops and masterclasses with working professionals.
- Class 1 · Tourism planning and management tools
- Class 2 · Marketing and positioning of destinations
- Class 3 · Inbound marketing and destination promotion
- Class 4 · Storytelling, branding and experience design
- Class 5 · Case studies
- Class 6 · Ethics, sustainability and the role of the travel journalist
- Practical workshop
- Masterclass
Faculty
Who you will
learn from
Is it for you?
Designed for
people like you
The Online Course in Branding, Content and Marketing in Experiential Tourism is part of our Master in Travel Journalism. Study at your own pace, with lifetime access.
Aspiring travel writers
You want to turn your trips into stories that editors and readers want.
Communication professionals
You work in marketing, PR or social media and want to specialise in travel.
Tourism professionals
Guides, agents and destination teams who want to tell their own stories.
How it works
Learn at your own pace,
with peace of mind
15-day guarantee
Try the course with no strings attached: if it is not what you expected, we refund you, no questions asked.
Before you go
Still have questions?
Talk to an advisor: we will walk you through the course, the faculty and the payment options. No commitment.
Book a free callRequest informationOr message us on WhatsApp