Alumni

In-depth interview with Helena Riess, representative of the Attersee-Attergau Tourism Office (Upper Austria), on the challenges and opportunities the region faces in the context of its integration into the new Salzkammergut DMO. The conversation explores key topics such as digitalization, seasonality reduction, development of local products, the role of astrotourism, and the need to balance visibility among regions. The text offers a valuable local perspective on the institutional transformation processes currently shaping European tourism.

Critical analysis article on the city of Riccione (Italy) and its current tourism positioning. Drawing from a visit to the local Tourist Information Office (IAT), the author assesses the role of tourism offices, the challenges they face in the digital age, and the disconnect between the city’s historical legacy and its capacity for innovation. Although she was unable to secure interviews with official representatives, the piece offers a sharp and thoughtful reflection from her perspective as both a citizen and a travel journalist.