Most followed travel influencers on Instagram

The accounts of the most popular travel influencers on Instagram not only inspire us when choosing our next getaway, but they also confirm what you already suspected: wanting to be one of them.


Currently, there are three generalized opinions regarding travel influencers:

  • Talentless lifers
  • Content creators that are liked
  • People who inspire us to follow our dreams

In the third case, the thing has changed during those recent years and it is the Instagrammers themselves who assure that, after those dinners in the Maldives and sponsored posts, there is enormous work and doses of effort, patience and travel, many trips.

We bring you the most popular travel influencer accounts to discover new destinations and even find your own voice. It will be great for you if you decide to immerse yourself in our Master in Travel Journalism.

@jackmorris – (Jack Morris)

English by birth, Spanish by adoption and currently residing in Bali, Jack Morris became popular with his account @doyoutravel and is one of the most popular travel influencers in the world, with more than 2.5 million followers. Among his publications there is no shortage of posed in some of the most spectacular places in the world, such as Krabi in Thailand or the Amalfi Coast in Italy.

@muradosmann – (Murad Osmann)

With 3.3 million followers, the most followed travel Instagrammer is a Russian photographer and videographer who has become famous for his “Follow Me To” photo series, in which his wife, model Nataly Osmann , appears holding his hand through various destinations around the world. The gallery started in 2011 and quickly went viral on social media, forever changing the way travel photography is viewed on Instagram.

@danielkordan – (Daniel Kordan)

Daniel Kordan is a highly regarded travel influencer and landscape photographer, best known for his breathtaking images that capture the beauty of the natural world. His passion for photography and adventure has earned him a substantial following on Instagram, where he boasts 2.3 million followers. Kordan’s Instagram profile showcases his talent for capturing stunning landscapes from around the globe. His work is characterized by a meticulous attention to detail and an ability to convey the awe-inspiring beauty of diverse environments. His feed includes images from remote and picturesque locations, such as the Arctic, the African savannas, and the volcanic landscapes.

@chrisburkard – (Chris Burkard)

This landscape lover is an inspiration if you are looking to dedicate yourself to travel photography. At the age of 19, Burkard began taking snapshots of surfers in some of the most remote and cold places in the world until consolidating his art capturing natural settings. He has published several photography books and his work has appeared in such prestigious media as National Geographic, The New Yorker and The New York Times. He currently has 4 million followers.

@thebucketlistfamily – (Garett and Jessica)

Garrett and Jessica are a couple who travel with their daughters Dorothy, Manilla and Calihan, going around the world and telling it from a perspective as travel journalists. They have captured all their trips around the world with their children, ages 11, 9, and 6, in a National Geographic book in which they tell all their adventures in detail and with photographs. The Bucketlist Family are pioneers in family and child travel and are a great inspiration to their 3 million followers on Instagram.

@izkiz – (Jennifer Tuffen)

Jennifer Tuffen, known on Instagram as @izkiz, is a prominent travel influencer and photographer. With over 2.7 million followers, she has gained significant recognition for her vibrant and dreamy travel photos that showcase stunning landscapes, luxurious hotels, and local cultures. Her content is characterized by its use of bold colors, playful compositions, and a storytelling approach that engages her audience deeply. Beyond Instagram, Tuffen runs a travel blog where she offers detailed travel guides, hotel reviews, and lifestyle tips. She also developed a photo editing app designed specifically for travel photography.

@gypsea_lust – (Lauren Bullen)

2 million people follow the adventures of Lauren Bullen, an Australian travel photographer. Her blog and Instagram account feature stunning travel photos, showcasing the most beautiful places around the world, from pristine beaches to cities steeped in history. In addition to her photography, Lauren also shares travel and lifestyle tips and advice. Things of life, in 2017 she married the aforementioned Jack Morris, with whom she has traveled to more than 50 different countries. Everything stays at home.

@theblondeabroad – (Kiersten Rich)

Kiki or the blonde on board is a Californian influencer who shares hundreds of experiences and advice about travel, lifestyle and entrepreneurship. In addition to working with several brands such as Forbes, Travel + Leisure and Cosmopolitan, Kiersten Rich has launched the “Girls LOVE Travel” initiative. An online community for female travelers with over one million members. The goal of the project is to provide a safe and supportive space for women traveling alone or in groups. He currently has 513 K followers.

@louiscole – (Louis Cole)

Also known as Fun for Louis, this British traveler has 1 million followers on Instagram. Additionally, on his YouTube channel, “Fun for Louis”, he tells his adventures and talks about his participation in charity projects, such as building schools in developing countries. He has also been featured in publications such as National Geographic, The Guardian and The Huffington Post.

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